Writing Great Content
If you feel like becoming a Copywriting superstar, you need to learn how to attract visitors. Being able to put yourself into your customers’ shoes, it also needs to be eye catching and unique.
Do you want your customers to switch to your competitor’s website just because your headlines or paragraphs are too generic and scarce?
My list for learning how to write great copy:
The 87-Point Sales Page Checklist
From the experts at Copyhackers, this checklist can help you self-edit and optimize both sales sheets and any other kind of web content you’re creating.
The Definitive Guide to Copywriting
The truly brilliant Neil Patel shares much of what he’s learned writing for the web in this free, 30,000 word guide to the art.
101 Copywriting Dos and Don’ts
Another free resource from Copyhackers, this list is both amusing and highly-constructive. Thanks to its depth, I believe every marketer can benefit from adding it to their arsenal.
From the experts at Copyhackers, this cheatsheet is actually more of a worksheet. If you’re new to creating compelling headlines, I recommend printing off at least 6.
20 Websites With Carefully Crafted and Convincing Copy
Sometimes, the best way to learn is by example. This blog from DesignShack shares fabulous links to brilliant small business websites.
This free eBook was created by Copyblogger’s Brian Clarke. There’s something in it even for professional experts.
The 7-Point Checklist for Powerful Landing Page Copy
I believe this isn’t just an invaluable resource for creating landing page content. It’s a great starting place for any time your content needs to be direct, punchy, and persuasive.
Choosing The Best Photos For Your Website
Hiring a professional photographer is not always an option for every business owner. Lucky for us there are several great resources where we can purchase photos for our website.
Where to find great photos
istock Photos
Shutter Stock
Dollar Photo – I subscribe to their monthly service